Iris has 10 years of marketing experience in agencies and consultancies in the North American and Asia Pacific markets, specializing in the luxury category. She has worked closely with brands including Four Seasons Hotels & Resorts, LVMH, Richemont, Ermenegildo Zegna, Christian Louboutin, Estée Lauder Companies and Ralph Lauren. Her marketing experience spans the areas of branding and communication strategy, digital strategy, market research and analysis, media and editorial planning, as well as online and offline activations. Previously based in Shanghai for over five years, Iris now resides in New York.
His Master's Degree in Marketing Management from EAE Business School led Mario to spend 6 months at Tongji University in Shanghai, where he has been based for the past 4 years. Highly experienced in the fields of CRM, data and strategy, Mario is adept in both the consulting and implementation side of things. He has worked with all the leading solutions on the market, including JING Social, Convertlab, Chatly, Lianka and Drip, and is especially well-versed in the planning and execution of CRM projects on WeChat.