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Introduction
With over 50 percent of the world's e-commerce spend coming from China, it is now more pressing than ever for luxury and premium brands to be on Chinese e-commerce platforms. But the country's vast ecommerce landscape is not an easy one to navigate. How can brands ensure they are developing the right content and working with the right partners to build a sustainable stream of e-commerce revenue from China?
Introduction
Speakers
Pablo Mauron
Partner & Managing Director China of DLG (Digital Luxury Group)
Lydianne Yap
Editor, China at Luxury Society
Nicolas Cano
International Senior Business Development Manager, Tmall Luxury at Alibaba Group
Antonio Carriero
Chief Digital and Technology Officer at Breitling
Jacques Roizen
Executive Vice President of Digital Transformation and New Ventures at Baozun
Jeffery Sehl
Associate Director, International Client Development of DLG (Digital Luxury Group)
