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Join us for an exclusive webinar as we unravel the intriguing dynamics of the luxury market in China amidst the post-pandemic era. Despite initial expectations, luxury consumption in China fell short in 2023. With the resumption of international travel, a challenging economic environment, and new habits formed during 3 years of isolation, luxury brands are facing a new Chinese consumer, with new expectations.
In this webinar, we will explore the essential strategies that luxury brands should adopt to maintain their resilience in the Chinese market in 2024. Which consumer segment should take precedence? What are the emerging principles that luxury companies should embrace to thrive in the "new normal" of the global landscape?
Don't miss this enlightening conversation hosted by Iris Chan, Partner & Head of International Client Development at DLG (Digital Luxury Group), with speakers including Jacques Roizen, Managing Director of Consulting at DLG, and Pablo Mauron, Partner & Managing Director China of DLG. They will delve into the performance of the luxury market and unveil its implications for 2024.
