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Introduction
At present, nearly 40% of the world's e-commerce transactions are taking place in China. For luxury and premium brands looking to appeal to shoppers from the world's most populous nation, e-commerce is now a must. However, the Chinese e-commerce landscape is not an easy one to navigate. How does one go about getting started, and eventually build a sustainable stream of e-commerce revenue?
Introduction
Speakers
Iris Chan
Partner & International Client Development Director of DLG (Digital Luxury Group)
Pablo Mauron
Partner & Managing Director China of DLG (Digital Luxury Group)
Kai Liu
Chief Strategy Officer at Buy Quickly
Hosie Neal
Global Associate Director, Digital Operations and Omnichannel of MCM Worldwide
Eve Sykes
Senior Business Development Manager at Secoo U.S
Lydianne Yap
Editor, China at Luxury Society
